What's happening in the blueberry FoodTech World

Tuesday, June 21, 2016

Remember the Original Japan Mascot?

We all know how important mascots are in Asia!   Just look at that lovable "Blue-Me" in South Korea jumping around grocery stores luring customers to the blueberry display!
Here is a blast from the past:  Remember our dear "Dr. Blueberry from the 1990s?"  Although some claimed he looked more like a blue squid -- just about all got the message!  Blueberries are good for you!

Here is how the good doctor helped kick start the Japan market for highbush blueberries!

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