What we learned is -- Real Blueberries™ are top of mind! In Vietnamese food culture, authenticity is everything. Everyone knows the best pungent "Saigon cinnamon" black peppers from Quan Tri and highland fruits from Da Lat.
One question -- again and again -- how do we know blueberries are real? Evidently, over the past decades, a number of products have hit the Vietnam market labeled as "blueberry." Customers know what a fresh blueberry should look like, but when it comes to a flavored milk, muffin or bar -- who knows?
With this in mind, Hana is promoting the Real Blueberries™ Seal front and center.