Kawaii, Kawaii -- it the word at the Japan Bakery and Pastry Exhibition in Tokyo August 1-3. Kawaii means cute in Japanese. Will blue me join the likes of Hello Kitty in the Kawai popularity show. With summer temperatures in the 90F and humidity 90 -- the blueberry mascot fans were a big hit at the bakery show. This year, 30,000 bakery and pastry artists and suppliers have converged on the Tokyo Big Site to see what's new. Frozen and dried blueberries are a hit for bakery, pastry and gelato which is a big deal in Japan. All we can say is: "Kawaii!"
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