USHBC exhibited at the recent National Meeting of the Institute of Food Technologists (IFT) in Chicago July 17-19, 2016. What's new? Blueberry powders were presented by several companies. Interesting to see the "fresh to powder" messaging. These powders are used in all sorts of low moisture foods. Another message which was prominent: "Made in the USA." This term counters some of the food industry desire to find foods produced in North America for food safety and traceability reasons.