What's happening in the blueberry FoodTech World

Thursday, July 16, 2015

In-store Fresh Promotions Continue throughout India

Fresh blueberries from the USA are in supermarkets throughout India this Summer and leading chains feature the "brilliant blueberry!"  Sampling is a critical step in developing a new market.  We found that just about everyone who tries--buys.   Sampling campaigns concluded in high-end grocery stores including Nature's Basket which is a "Whole Foods" style of market.    Also promotions were held in Star Bazaars in cities such as Bangalore, Hyderabad and Calcutta!  Fresh blueberries were a hit!

Almost everyone who samples -- buys!!!

Bags given away when you buy two!

Future customer.

No comments:

Post a Comment